Marketing Pro · $499/MO

    Your 6-Month Local SEO Roadmap

    Everything we do in the first six months of the partnership to grow your business on Google and AI search engines, laid out month by month.

    • No contracts
    • You own everything
    • No setup fees
    • 170+ 5-star Google reviews
    See the roadmap Schedule a Discovery Call
    The Foundation

    The Formula Behind Our Fastest Local SEO Results

    Across 50+ industries, the service businesses that grow fastest on Google and AI search have the same three things in place. Get these right and the roadmap does its job.

    1

    A physical map pin location.

    Google ranks local results partly on the distance between the searcher and your business. A physical address on your Google Business Profile gives Google the location it measures against. A service-area-only profile leaves that factor blank.

    2

    35+ five-star Google reviews.

    Reviews feed prominence, one of Google's three local ranking pillars, and they earn the click once you show up. 35 is the threshold where we consistently see momentum.

    3

    A custom-coded website powered by AI.

    No WordPress themes, page builders or plugin stacks. Every page is purpose-built code, so it loads fast and search engines and AI engines can read it cleanly.

    Marketing Pro is built for businesses with a physical map pin. It's why we can push hard from day one.

    Results in Months, Not Years

    With the foundation in place, most clients see real movement 2 to 3 months after their new website goes live. Months 4 through 6 compound those gains with deeper content, local pages and refinement. Along the way, you should start seeing leads come through AI search platforms like ChatGPT, Claude and Gemini.

    1. 1Month 1Launch
    2. 2Months 2 to 3Movement starts
    3. 3Months 4 to 6Gains compound

    Results depend on your market, your competition and your map pin's location. Nobody can honestly guarantee rankings, and we won't.

    The 6-Month Roadmap

    What We Do, Month by Month

    Every month has a focus. Tap a month to see the work inside it.

    • Launch call with Cody or TJ. We get collaborative access to your Google Business Profile, Search Console, Analytics, domain and host. You keep ownership of everything.
    • Your Cookbook: we interview you about your competitive advantages, your value adds and what you say that earns trust. It becomes the source for every page we publish.
    • Target search map: we confirm which services you want to grow on Google and AI search.
    • Working website draft in 5 to 7 days, roughly 80% there and already mobile optimized.
    • Launch within the first month. Clients who turn feedback around in 1 to 2 business days are often live in 2.5 to 3 weeks.
    • Full Google Business Profile optimization.

    Technical and structural SEO

    Site Architecture BlueprintClean URL StructureTitle and Meta SetHeading HierarchySchema Markup StackXML Sitemap and Robots FileCanonical and Redirect MapMobile-First Speed PassNAP Match CheckSearch Console and Tracking SetupGo-Live Checklist
    • Create cost, comparison and question-based content built from your Cookbook.
    • Link every piece back to your service and contact pages.

    Technical and structural SEO

    Answer Engine ContentTopic ClustersConversion Path Links
    • Review your search and lead data.
    • Refresh priority pages based on what the data shows.
    • Recheck site health from top to bottom.
    • Plan the next six months together.

    Technical and structural SEO

    Content Refresh PassSite Health RecheckNext 6-Month Game Plan
    Included Every Month

    Running in the Background, Every Month

    The roadmap is the plan. This is the work that never stops.

    • 5 to 10 new pages a month, built from your Cookbook and aimed at the searches your customers actually make
    • Google Business Profile management: posts, photos, services and updates
    • AI search engine optimization for ChatGPT, Claude, Gemini and Google AI Overviews
    • Unlimited website edits
    • Graphic design and video editing
    • Access to a live monthly report doc, updated as work is completed, so you can check progress anytime

    The RallyPoint SEO Rolodex

    Technical and structural SEO is the work you never see, and the reason everything else works. Here's every piece, in plain English.

    Month 1

    Site Architecture Blueprint

    Tap to flip

    What it is

    A planned page structure: homepage, service pages, service areas

    Why it matters

    Google understands what you do and how it connects

    Month 1

    Clean URL Structure

    Tap to flip

    What it is

    Short, readable page addresses like /kitchen-remodeling

    Why it matters

    Clear to people and search engines

    Month 1

    Title and Meta Set

    Tap to flip

    What it is

    A unique title tag and description written for every page

    Why it matters

    It's what shows in Google results and earns the click

    Month 1

    Heading Hierarchy

    Tap to flip

    What it is

    One clear H1 per page, with organized subheadings

    Why it matters

    Search and AI engines read your pages correctly

    Month 1

    Schema Markup Stack

    Tap to flip

    What it is

    Business, service, review and FAQ code built into your pages

    Why it matters

    Tells machines exactly who you are, where you work and what you do

    Month 1

    XML Sitemap and Robots File

    Tap to flip

    What it is

    A map of your site handed to Google

    Why it matters

    Every page gets found and crawled

    Month 1

    Canonical and Redirect Map

    Tap to flip

    What it is

    Old URLs pointed to new ones, one official version of each page

    Why it matters

    You keep the rankings you already earned

    Month 1

    Mobile-First Speed Pass

    Tap to flip

    What it is

    Compressed images, lean code, fast load times

    Why it matters

    Most searches happen on phones, and slow sites lose them

    Month 1

    NAP Match Check

    Tap to flip

    What it is

    Your name, address and phone identical on your site and Google profile

    Why it matters

    Conflicting details cost you rankings and AI mentions

    Month 1

    Search Console and Tracking Setup

    Tap to flip

    What it is

    Google Search Console, Analytics, and call and form tracking

    Why it matters

    We can see what's working and prove it

    Month 1

    Go-Live Checklist

    Tap to flip

    What it is

    Cross-device testing, broken link sweep, 404 page, indexing request

    Why it matters

    Launch day goes right the first time

    Month 2

    Keyword-to-Page Map

    Tap to flip

    What it is

    One target search assigned to each page

    Why it matters

    Your pages don't compete with each other

    Month 2

    Service Page Silos

    Tap to flip

    What it is

    A dedicated page for every service, grouped logically

    Why it matters

    Each service can rank on its own

    Month 2

    Internal Link Map

    Tap to flip

    What it is

    Pages linked to each other on purpose

    Why it matters

    Ranking strength flows to your most important pages

    Month 2

    Search Console Baseline

    Tap to flip

    What it is

    A snapshot of where you rank and get clicks today

    Why it matters

    We measure growth against a real starting point

    Month 3

    FAQ Answer Blocks

    Tap to flip

    What it is

    Short, direct answers to real customer questions

    Why it matters

    AI engines and Google can lift them straight into answers

    Month 3

    Image Optimization Pass

    Tap to flip

    What it is

    Compressed images with descriptive names and alt text

    Why it matters

    Faster pages and more ways to be found

    Month 3

    Core Web Vitals Tune-Up

    Tap to flip

    What it is

    Fixes to Google's page speed and stability scores

    Why it matters

    Google rewards pages that feel fast

    Month 3

    Crawl Error Sweep

    Tap to flip

    What it is

    Broken links, missing pages and errors found and fixed

    Why it matters

    Nothing blocks Google from your content

    Month 4

    Service Area Pages

    Tap to flip

    What it is

    Pages for the towns you genuinely serve

    Why it matters

    You show up where your customers are

    Month 4

    Local Signal Alignment

    Tap to flip

    What it is

    Business details matched across your site, Google profile and directories

    Why it matters

    Consistent facts build trust with Google and AI engines

    Month 4

    Location-Service Link Grid

    Tap to flip

    What it is

    Services and locations linked together

    Why it matters

    Google connects what you do with where you do it

    Month 4

    Index Coverage Audit

    Tap to flip

    What it is

    A check that every page is in Google's index

    Why it matters

    A page Google hasn't indexed can't rank

    Month 5

    Answer Engine Content

    Tap to flip

    What it is

    Cost guides, comparisons and how-to-choose articles

    Why it matters

    Built to be quoted by ChatGPT, Claude and Gemini

    Month 5

    Topic Clusters

    Tap to flip

    What it is

    Related articles grouped around each service

    Why it matters

    Shows depth, which builds authority

    Month 5

    Conversion Path Links

    Tap to flip

    What it is

    Every article linked to a service page and contact page

    Why it matters

    Readers become calls

    Month 6

    Content Refresh Pass

    Tap to flip

    What it is

    Top pages updated based on real search data

    Why it matters

    Keeps winning pages winning

    Month 6

    Site Health Recheck

    Tap to flip

    What it is

    A full technical review six months in

    Why it matters

    Catches anything before it costs you

    Month 6

    Next 6-Month Game Plan

    Tap to flip

    What it is

    A new roadmap built from your results

    Why it matters

    Growth keeps going after month 6

    Your Launch Team

    Who You'll Meet on Day One

    Your launch call is with Cody or TJ. They get access to your accounts, map out the services you want to grow, and start your Cookbook. Real humans make the decisions and answer your questions, the whole way through.

    Cody, RallyPoint Marketing

    Cody

    Launch Team

    TJ Sanford, RallyPoint Marketing

    TJ Sanford

    Senior Account Manager

    170+ 5-Star Google Reviews and Counting

    Top Rated Marketing Agency

    Reviews from Our Clients

    5.00
    170+ 5-star Google reviews
    Read all customer reviews
    S

    By Stephanie Diette

    Charlie is a creative & detailed designer for our website and flyers. So helpful and always available when needed. He really helped get our new company off the ground in advertising and marketing. Highly recommend if you are looking for a marketing company.

    R

    By Rose Green

    The RallyPoint Marketing team is top notch – in terms of creative talent and client service. The work they have completed for my business has exceeded my expectations; my continued work with their team is great quality and I continue to feel like a top priority.

    J

    By James Meek

    I've worked with Charlie for a few months now and he's done a great job of transforming our website and helping drive more business from internet searches. He's very responsive and has great ideas for branding and design. I'd definitely recommend RallyPoint.

    J

    By Jeffery Walsh

    Charlie has helped me with multiple businesses that I run. His creative marketing and mindset has helped my businesses really take off. Thank you Charlie!

    S

    By Steven Kelly

    When we found Charlie, we were just starting our company and he has been amazing at guiding our team marketing efforts, website development, and social media journey. I highly recommend Charlie!

    Z

    By Zach Steinkamp

    Working with these guys is excellent. Excellent service, excellent final product, and at a reasonable price. They've done two websites for me and I've referred them to family members with marketing needs as well. It's been a game changer for both of my businesses.

    S

    By Stephanie Diette

    Charlie is a creative & detailed designer for our website and flyers. So helpful and always available when needed. He really helped get our new company off the ground in advertising and marketing. Highly recommend if you are looking for a marketing company.

    R

    By Rose Green

    The RallyPoint Marketing team is top notch – in terms of creative talent and client service. The work they have completed for my business has exceeded my expectations; my continued work with their team is great quality and I continue to feel like a top priority.

    J

    By James Meek

    I've worked with Charlie for a few months now and he's done a great job of transforming our website and helping drive more business from internet searches. He's very responsive and has great ideas for branding and design. I'd definitely recommend RallyPoint.

    J

    By Jeffery Walsh

    Charlie has helped me with multiple businesses that I run. His creative marketing and mindset has helped my businesses really take off. Thank you Charlie!

    S

    By Steven Kelly

    When we found Charlie, we were just starting our company and he has been amazing at guiding our team marketing efforts, website development, and social media journey. I highly recommend Charlie!

    Z

    By Zach Steinkamp

    Working with these guys is excellent. Excellent service, excellent final product, and at a reasonable price. They've done two websites for me and I've referred them to family members with marketing needs as well. It's been a game changer for both of my businesses.

    The Roadmap in Action

    Optional reading. Here's what this roadmap has produced for real businesses on Google and AI search.

    Husky Moving, Metro Atlanta, GA
    Featured · Moving, Metro Atlanta, GA

    Husky Moving went from #64 to #1 on Google in 6 months.

    Read the case study
    Green Mountain Remodeling, kitchen & bath remodeling in Lakewood, CO
    Read the case studyHome ServicesGoogle Local SEO5-10qualified organic leads every month

    Lakewood, CO

    Green Mountain Remodeling

    From Handyman to Luxury Remodeler on 100% Organic Leads

    Skyline Concrete and Services, concrete in Fort Collins, CO
    Read the case studyHome ServicesGoogle Local SEO10+organic leads a month

    Fort Collins, CO

    Skyline Concrete and Services

    From a Suspended Profile and No Traffic to 10+ Organic Leads a Month

    OnGrade Plumbing & Excavating, plumbing in Fort Collins, CO
    Read the case studyHome ServicesGoogle Local SEO#2best local Google ranking (up from as low as #49)

    Fort Collins, CO

    OnGrade Plumbing & Excavating

    From #49 to as High as #2 on Google

    Hammerfall Roofing, roofing in St. Charles, IL
    Read the case studyHome ServicesAI Search Engines6-8organic AI leads in one week

    St. Charles, IL

    Hammerfall Roofing

    New State, $0 in Ads: Organic Leads From AI Every Week

    Sander Law, family law in Glendale, AZ
    Read the case studyLegalAI Search EnginesMultiple / weekAI inquiries now

    Glendale, AZ

    Sander Law

    From Zero AI Inquiries to Multiple Every Week

    View all case studies
    Your turn.

    Ready to Start Month 1?

    No contracts, no setup fees, and you own everything. We earn the month.

    Schedule a Discovery Call
    The RallyPoint Marketing team Scale Your Business 5.0 ★★★★★